Why Sam Allardyce knows Cenk Tosun simply MUST succeed at Everton

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Sam Allardyce may now be wishing Everton had signed Theo Walcott first and not Cenk Tosun.
And Steve Walsh would probably agree.
When Allardyce was asked about his plans for the January transfer window, he was crystal clear about the first player he would bring to Goodison – and the impact they had to make.